Blog
The Modern Trend of 2024
Is your imagination holding you back?
Trends go beyond mere style; they serve as the pulse of inspiration and innovation. Mastery of trends entails more than just staying in vogue; it's about gaining fresh insights into your clients' desires and delivering them with...
Elevate Your Floral Business
Transform Your Floral Business with DUOlogue 2024 Online Webinar
Are you ready to revolutionize your floral business and become a trendsetter in the world of contemporary beauty? European Master Certification invites retail florists to join DUOlogue 2024, a 3-Day...
An Invitation to Innovation
Over 100 pages of insight into next year's trends
Remaining at the forefront of the continually evolving realm of floral design isn't just a preference; it's an essential commitment. Tomas De Bruyne, EMC's lead instructor, emphasizes the profound importance of...
Nurturing trends from unexpected inspirations
What inspires floral designers us when it comes to trends?
Some industries stand out as trendsetters, wielding a remarkable influence on culture and behaviours. These trailblazers, with their rich history of guiding societal shifts, have the...
Learning from the masters of colour
Extract from the interview with Leatrice Eiseman form EDGE 2 fanzine
Leatrice Eiseman is an American colour specialist, who assists companies in their colour choice in a range of areas, including packaging, logos, and interior design. She is the...
Perspective over Trends
Comprehensive insight into the world of trends
Obtaining a comprehensive understanding of the world of trends is an intriguing pursuit. Defining a trend is not an exact science; rather, it involves the delicate balancing act of blending intuitive "gut feelings" with...
EMC Designers on Trends
Diverse perspectives and interpretations
The European Master Certification program holds a deep appreciation for the professional accomplishments of our students and graduates, and we consistently celebrate their individuality in style and design. As an educational...
Where the box is a source of inspiration
2024 Trends released by Lehner Wolle, a concept by EMC International
EMC embarked on a unique journey with Lehner Wolle, an Austrian company, to tailor a distinct approach for them, aligning their vision and product specificity with the broader...
EMC's Exploration of 2024 Trends
From trend development to captivating displays
As part of our annual team-building event, the EMC Core Team embarked on a unique collaboration this year, partnering with one of the largest wholesale suppliers in the Middle East, Al-Lokrit in Dubai. The...
A floral journey through CULTURE
Showcasing outstanding examples of the transformative power of culture
Each locality, every society, and each person possesses a wealth of traditions, habits, and influences that manifest in their endeavors. Collaborations facilitate cultural bonds, sparking...
EMC Coach Sherene S. Tan
A story reflecting the power of education, when passion for flowers and desire to grow meet up
Sherene was born and brought up in Malaysia, where her parents were living after leaving China. As she grew up, she was very interested in all the forms of nature...
Jenny Thomasson
Representing the USA at the World Cup in Manchester, 2023
"I have a constant drive to learn as much as I possibly can. The world of floristry, the craft, mechanics, botany, color theory- they have proved to be things that I never tire of. This has kept my professional...