Blog
Design your Future
Design inspiration and live Q&A sessions with EMC Coaches
Since its inception in 2011, EMC has been dedicated to empowering floral designers and florists to discover their unique DNA as a creative. The program encourages participants to refine their skills, assess where they a...
Floral Creativity Unleashed
EDGE fanzine - ART is available
We are thrilled to announce the release of the 5th edition of EDGE Fanzine by EMC, hitting digital shelves July 15, 2024. This edition delves deep into the captivating world of floral art, exploring the many ways flowers can be used as...
Does knowing many techniques help improve your design skills?
Learn to craft your arrangements to the highest standards!
Floral design is not just about arranging flowers; for some it's an art form and for some is a craft that requires skill, creativity, and a deep understanding of various techn...
Techniques
What are they and how can we master them?
Techniques in floral design refer to the various actions employed to execute a particular task in creating an artistic work. They play a vital role in the design process, allowing designers to transform their ideas into reality and enhance the...
Wool in floral designs
Seeing potential and finding inspiration from EMC Educational Team
To see potential in a material you design with means that you recognise its inherent qualities and characteristics, and you are able to envision how these properties can be utilised to achieve a desired de...
What can you find in the EDGE fanzine?
EMC Teachers presenting designs focused on one technique
A fanzine is a publication produced by enthusiasts of a particular cultural phenomenon for the pleasure of others who share their interest.
Our phenomenon is called floral design and if you are among...
The Future of Floral Sustainability
Smithers Oasis opens the door for a new approach on sustainability with the launch of the TerraBrick
"At EMC we believe that each of us, as designers, are continually seeking and yearn for creative ideas and ambitions. We must allow ourselves to be changed an...
Integration with flowers at EMC Go Live Event
Check the line up of amazing designers showcasing their take on INTEGRATION at the EMC Go Live Event
The EMC GO Live Event is hosting not one, but four floral design demonstrations with four fantastic floral designers who are not only highly regarded p...
Integrating P H O T O G R A P H Y
Enhancing floral design visually, with Alex Mateiu, the photographer.
Committed to constantly developing new and exciting means of reaching out to the floral community, providing quality education, and also valuable experiences, EMC is focusing on using the best...
T H E F A N Z I N E
A publication for creatives in motion
A fanzine is a publication produced by enthusiasts of a particular cultural phenomenon for the pleasure of others who share their interest.
Our phenomenon is called floral design and if you are among those who share the interest in this...
Techniques should be seen as actions!
by Tomas De Bruyne
A technique is defined by a verb as it is an action you perform to achieve a certain result. Design is a combination of techniques aimed at expanding creative possibilities! We believe that as designers we are always on the lookout for cre...
Continuous creativity
How to find infinity in the way you create
We hope to challenge you to always search for the unlimited potential of every technique you use and work towards finding your unique signature style. At EMC we put great value on learning from Art, as floral design as a metier is ...
