Creating New Meanings. Envisioning Dimensions. Learning Through Art Tools.

Explore the power of collage as a technique to visualise 3D designs on a 2D platform

During the EMC Advanced class, one important element of the final examination for our students is interpreting an art...

Insight From The EMC Coaches

Why Design and Critique Program?

Floral art is emotion. That is undeniable and all EMC designers who have been through the amazing experience of the Advance class have had a very clear picture of just how true this expression is.

There are many different variables...

Remembering EMC Advanced Class

An insight into the Mastermind Experience

"When I think of my EMC Advanced Class experience, I always remember the fantastic time I had spent in Bruges in the autumn, surrounded by designers from so many countries, as we worked our way through the...

The Floral Transformation

The world of flower design, seen from a different perspective

EMC is very excited to present The Floral Transformation series, a learning experience for all florists who dream to enhance their design work and make a difference for themselves in the industry. The Floral...

A Conversation with Patti Bowman

EMC Teacher and creative floral designer

Patti is an example of a person with well developed right and left sides of the brain.  She has concurrent careers in both information technology and floral design and both complement each other nicely. Her...

Challenge Yourself!

The EMC Community, a place to challenge and inspire you!

A community dedicated to uplifting the floral designer to a conscious creative is so necessary nowadays. We have so many groups on social media where pictures of floral works are placed, most of them being nothing...

Mindset in a Floral Business 

Sharing her expertise and knowledge with passion makes Christi Lopez a unique coach!

Virginia is Christi’s home, with her Floral Business Agency based in Washington DC, but her knowledge and business acumen reaches around the globe assisted by her position...

The Brazilian Perspective

EMC Go Live presents one of the most famous designers from one of the most festive countries in the world

’’Architect and urban planner by training, decorator and teacher by passion’’. This is how Tanus Saab describes himself. Being a...

Integration with flowers at EMC Go Live Event

Check the line up of amazing designers showcasing their take on INTEGRATION at the EMC Go Live Event

The EMC GO Live Event is hosting not one, but four floral design demonstrations with four fantastic floral designers who are not only highly...

Integrating P H O T O G R A P H Y

Enhancing floral design visually, with Alex Mateiu, the photographer.

Committed to constantly developing new and exciting means of reaching out to the floral community, providing quality education, and also valuable experiences, EMC is focusing on...

T H E  F A N Z I N E

A publication for creatives in motion

A fanzine is a publication produced by enthusiasts of a particular cultural phenomenon for the pleasure of others who share their interest.

Our phenomenon is called floral design and if you are among those who share the...

EMC is all about YOU!

YOUR KNOWLEDGE – YOUR SUCCESS – OUR PASSION.

EMC is not a floral workshop, nor a series of tutorials. I

t’s not exactly a school, per se, and it certainly isn’t offering any recipes for people to replicate.

It’s not really a masterclass,...