When Floral Design Goes Beyond Flowers

The Power of Knowledge, Creativity, and Client Trust

The event by KM Events, with floral design concept by Tomas De Bruyne, featured an impressive 45,000 fresh flowers, complemented by 25,000 artificial blooms, all brought to life by a dedicated team...

Interpreting Art 

Advanced Course of EMC exam piece inspired by a painting

Art offers a range of learning opportunities for the floral designer based on the recognition that they are both unique genres of creativity. Unique in their own way but able to convey emotions through the use of...

Floral Creativity Unleashed

EDGE fanzine - ART is available 

We are thrilled to announce the release of the 5th edition of EDGE Fanzine by EMC, hitting digital shelves July 15, 2024. This edition delves deep into the captivating world of floral art, exploring the many ways flowers can...

Large scale floral installation under analysis

Design by Tomas De Bruyne for the Tulip Experience Day

As described in a previous blog, the lead instructor of EMC, Tomas De Bruyne, received the honour of having a tulip named after him. The Tulip Experience Day promissed an immersive journey...

Embracing Beauty

The Journey of the Tomas de Bruyne tulip

In the heart of the floral industry, amidst the bustling world of growers, sellers, florists, and designers, there exists a celebration of artistry, dedication, and the profound beauty of nature. The Tulip Experience Day marks a momentous...

Does knowing many techniques help improve your design skills?

Learn to craft your arrangements to the highest standards!

Floral design is not just about arranging flowers; for some it's an art form and for some is a craft that requires skill, creativity, and a deep understanding...

Razzle Dazzle Your Clientele!

The avant-garde trend of 2024 is challenging creative limitations

For floral designers, the commitment to staying ahead is not just an ambition but a necessity. As we stand on the threshold of 2024, the relevance of upcoming trends takes center stage, guiding floral...

Grow Your Profitability

Is there more to creating designs than simply making them beautiful?

Florists are driven by passion. The passion for beauty, for emotion, for flowers and nature. The hard grunt work, the long nights and stressful deadlines are all challenges that every single florist on...

Quintessential Success!

How to fuel your creativity?

Classicism, a concept deeply rooted in the arts, has always served as an aesthetic anchor, providing a timeless and enduring foundation for creativity. In the ever-evolving world of floral design, the allure of classicism is unparalleled. It...

Impact

lecture by Tomas De Bruyne at RSVP Symposium Venice, 2023

Half a millennium ago, Venice was the epicenter of global trade, not merely a hub for goods but a crucible for the exchange of ideas and the birthplace of service enterprises. The opulent annual carnival and extravagant gatherings...

The Art of Floral Success!

Are you provoked by your clients?

In floral design, staying ahead is not just an ambition; it's a commitment. As we stand at the threshold of 2024, the relevance of upcoming trends takes center stage, offering floral designers a canvas rich in innovation and boundless...

The Modern Trend of 2024

Is your imagination holding you back?

Trends go beyond mere style; they serve as the pulse of inspiration and innovation. Mastery of trends entails more than just staying in vogue; it's about gaining fresh insights into your clients' desires and delivering them with...